CIRCL Rebates boost takeouts 15% at Jake’s Steakout
Jake’s steak burgers are a mortal sin. It’s a love-hate relationship, so his average customer only visits 1.5 times a month. The score was Sin 1.5, Guilt 2.5.
Jake accepted a free one hour strategy consultation with CIRCL’s F&B consultants, and deployed CIRCL’s recommendation to deploy CIRCL Addict, a loyalty program where CIRCL customers automatically earn rebates in one week that are redeemable only the following week. This gives customers a greater sin of missing out on a spending their loyalty credits if they don’t come back each week.
Over the first six months, CIRCL Analytics demonstrated that 40% of CIRCL customers were visiting weekly, lifting his average visits per month to 1.9....a 27% uptick.
If it’s a sin, it might as well be an addiction.